K-LIFE FM

Chris August Music Video 7 x 70

 View the video of 7 x 70--

A vulnerable ballad about forgiveness that was inspired by his parents divorcing when he was in fifth grade, “7x70” is taken from the Texas native’s debut album for Fervent Records, No Far Away, an emotionally resonant collection of soulful pop-rock sing-alongs, touching balladry, and heart-on-sleeve lyricism that is proving to be one of the best-selling New Artist releases in the Christian genre.     To lend authenticity to the video for “7x70,” August and the crew traveled to Dallas to shoot in the home where August spent his entire life and where his father still lives. “The guitar, the bat, and the bike you see in the old-movie flashbacks look almost identical to the ones I actually had,” he says. “It was a very moving day.”
 

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